case study

little ochie seafood carnival

What they needed

With the Little Ochie Seafood Carnival’s being an annual staple event of the Little Ochie Seafood Restaurant, the organizers craved a dynamic and creative approach to promote the event.

For two years, ND Communications was chosen to increase the public’s awareness of the event, seek funding to execute the event through sponsorship, build a high level of awareness around the brand and secure funding from Jamaica Tourist Board.

Services used

• Sponsorship Management
• Event Planning
• Public Relations
• Media Relations
• Traditional Advertising
• Online Advertising
• Influencer Marketing

what we did

After successful marketing campaigns, public relations and event planning efforts, ND Communications managed to solicit over 8 million Jamaican dollars in sponsorship funds for the Little Ochie Seafood Carnival, while at the same time, managing the sponsorship relations between the client and the sponsors. 

Additionally, we meticulously used influencer marketing to gain online exposure and ticket sales for the seafood festival and designed radio, print & tv ads for circulation.